Every single business owner should know something about SEO. Even those who have no web presence should understand the concept so they can prepare their written content properly.

You see, there is very little that cannot be found online these days. People tend to upload everything from fliers and brochures to personal letters and ads. Anything you put into print could find its way onto the internet at some point and having your keywords scattered throughout is a great way to ensure that it gets picked up by search engines, should this happen.

While you may not have any links in your written materials, just the fact that you are using keywords will help people find your materials. If they are interested enough, you can bet they will be checking to find out where they can find you and how to contact you. For this reason, it`s a good idea to have a the very least, a webpage available.

Remember that anything you write could turn up online at some point and you`ll want to ensure that it is easy to find. SEO is important for everyone.

Caroline Melberg
Melberg Marketing
Blue Chip Marketing Tips
Small Business Mavericks

Tags: online, seo, written

This entry was posted on Sunday, November 9th, 2008 at 1:13 pm and is filed under SEO for Small Business. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.