Interesting. A Comscore study reveals large number of growing websites are local. Look at Table 2.

Blumenthals highlights which of those are local and which ones are likely to entail a large local focus. Here are the sectors that completely or mostly local:

• Retail - Mall
• Retail - Movies
• Travel - Hotel / Resorts
• Retail - Tickets

Three out of four are retail. One thing I think this definitely means, particularly in urban areas where there should be a large amount of competition in these areas, is that companies in these sectors should seriously consider a blog, which will increase their competitive advantage in the search engine war.

Caroline Melberg
Melberg Marketing
Blue Chip Marketing Tips
Small Business Mavericks

Tags: local website, retail, search engines, traffic

This entry was posted on Thursday, August 21st, 2008 at 10:13 am and is filed under Blogging, Local Internet Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.