Should You Be Blogging?
In short, the answer is yes. However, for many small businesses, a blog seems like a time consuming way to promote your business. That doesn`t have to be the case, though.
Blogging for business is something that every business can do with virtually no budget and it will bring in potential clients. And it really isn`t as hard as you might think!
Blog posts don`t have to be long. In fact, many blogs get away with just 100 -200 words. You can say a lot in that little bit, if you word it right. No time to write? Then you can hire a ghostwriter who will not only write the posts for you, making them search engine friendly, but will even post them for you for a nominal fee.
By making good use of the articles that are written on your blog, you can catch the attention of the search engines, which will help boost traffic. Also, you can do article marketing, which is completely free, to gain more attention for your blog, and comment on other blogs. It works very well and there`s really no reason why a business shouldn`t try blogging.
Melberg Marketing
Blue Chip Marketing Tips
Small Business Mavericks
October 9th, 2008 at 1:01 pm
Caroline,
I am in your blogging meetup, have started my coaching blog (site above) and am open to feedback. I was out of town for the last meetup but will be there next time.
Mike
October 9th, 2008 at 1:02 pm
Oh, and what does trackback mean?
October 9th, 2008 at 7:37 pm
Yup, blogging works. I’ve been getting prospective clients from the US and the UK, and I’ve received speaking engagements because of the blog. Blogging is much easier and a heck of a lot more fun than I thought it would be when I first started. I was afraid I wouldn’t know what to write. But the truth is,what I take for granted about animal communication is considered ’specialized’ knowledge by others. So I just write about what I know. Good luck on your blog!
Harmony,
Janet